Unlocking Your Website’s Potential: Why Your Website is Stuck in Second Gear
Welcome to Motivation Monday – your weekly dose of inspiration and practical advice to make running your business a breeze with business owner Kelly Thomas! In just 5 minutes, I'll share a fantastic tip to boost your efficiency and take your small business or nonprofit to new heights. So, let's dive right in and make this Monday the most motivated one yet!
Let’s talk websites today. Your website is the engine that propels your business online. So tell me honestly - Is it stuck in 2nd gear? Your website serves as the window to your business – the very first impression your visitors get. And you know what I often find when speaking with potential clients? The reason they are stuck in second gear is that their websites lack a clear message. As a result, visitors are confused about what their business offers and leave their website for their competitors. It's like showing your users a webpage with nothing but a blurry image and expecting them to figure it out. Trust me – they aren’t sticking around to figure it out.
The Power of a Clear Vision
Small businesses with well-defined website goals experience a 30% increase in website engagement. If you want to get out of second gear, you need a vision! Once you have a clear vision, it's time to update your website so it is responsive to your visitors' needs. Research shows that websites with responsive design enjoy a 25% higher conversion rate. And let's not forget about the importance of making your website mobile-friendly! If your website is stuck in gear, outdated, or your SEO hasn't been updated in over a year, it's time for some changes. Embrace change fearlessly – your website must evolve and adapt, or you will be left behind. Small businesses with regular website updates experience an incredible 20% increase in online leads. That's a significant growth opportunity you don’t want to miss!
Finding Your Clear Vision
I know what you are thinking – great advice Kelly but how do I find my clear vision? Don’t worry; I’ve got you covered. Download my free branding outline and see where your vision is and what you need to work on. Once you’ve refined your vision and set specific goals, you can update your website to become a magnet for your target audience. If you aren’t sure how to do that, we can help. We have web design and redesign services at Designed by Kelly. Let us help you with updated modern designs. We can give that confident, fresh new look to help you increase your online leads.
Thank you for joining me on this Motivational Monday. Remember, clarity is key, and keeping your website fresh and updated is crucial. Let's conquer this week together! I'll be back next Monday with more tips for success. And if you want to learn more about Designed by Kelly and how we help small businesses and nonprofits thrive online, visit us at DesignedbyKelly.org.
Until then, stay inspired, stay motivated, and let's unlock the full potential of your website together. Have an amazing week!
FAQs:
Why is a clear vision important for a website? A clear vision helps you communicate your business's purpose effectively, making it easier for visitors to understand what you offer.
How can responsive design benefit my website? Responsive design ensures your website adapts to different devices, providing a seamless user experience and boosting conversion rates.
What are the benefits of regular website updates? Regular updates keep your website fresh, relevant, and engaging, leading to increased online leads and staying ahead of competitors.
Where can I find the free branding outline from Designed by Kelly? You can download the free branding outline.
How can Designed by Kelly help with web design and redesign? Designed by Kelly offers professional web design and redesign services to give your website a modern and appealing look, driving more leads to your business.